Through-Partner Marketing Automation (TPMA) software is demand generation software for the channel. TPMA combines omni-channel marketing, lead management, nurture campaigns, email marketing, lead scoring, analytics, event management, and co-branded microsites to drive effective B2B channel marketing.
Successful TPMA software helps to develop quality demand generation, convert prospects, and speed the conversion velocity of leads. Through its SaaS-based marketing automation platform, Marketing Advocate generates pipeline and sales-ready opportunities for value-added resellers and accelerates revenue growth for OEMs.
Marketing Advocate has been recognized as a company that is innovating sales and marketing techniques to help global IT providers go to market more effectively and can get you up and running in days with its proven Through-Partner Marketing Automation software solution.